JETSET Pilates Launches in Austin with Two New Studios

January 08, 2026 // Franchising.com // AUSTIN – JETSET Pilates is officially making its Austin debut with two new studios in South Austin and Downtown Austin. The South location, now open, marks the beginning of a planned expansion across the city. The Downtown studio is slated to open in early 2026, bringing JETSET’s signature high-intensity, low-impact experience to even more local Austinites.

The new Austin studios are owned by Alison Radway, an ex-finance professional and lifelong entrepreneur at heart. Radway grew up immersed in a business background and always envisioned herself owning her own company. After graduating magna cum laude from Michigan State University with a B.A. in Finance, she built a successful career across Wall Street in investment banking and investor relations. Throughout her demanding professional roles, Pilates remained her outlet – and during frequent visits to Miami, she fell in love with JETSET Pilates’ dynamic, signature workouts. What started as curiosity about becoming a Pilates instructor soon evolved into a larger vision. As she reflected on what was next, Radway’s business background and passion for JETSET Pilates made studio ownership the natural next step.

“What excites me most about growing JETSET in Austin isn’t just opening new studios – it’s the people who make these spaces come alive,” said Radway. “From the instructors to our studio leads, our team creates the warmth, personality, and authenticity that define the JETSET experience. As we continue expanding, my focus is on cultivating a culture where both our community and our team feel seen, supported, and inspired.”

Radway’s commitment to the brand deepened even further after a severe ski injury left her unable to walk for seven months. Relearning Pilates from the ground up – as a beginner and as someone rebuilding basic movement – gave her a renewed respect for the body’s resilience and for JETSET’s thoughtful, adaptable approach to movement. The experience reinforced her belief in Pilates as a transformative tool and solidified her desire to bring that impact to others through her new Austin studios.

The two new JETSET Pilates studios in South Austin and Downtown Austin offer 50-minute, premier classes on custom reformers that combine strength, cardio, and Pilates-inspired movements set to DJ-curated music. Each class is designed to sculpt, strengthen, and energize both body and mind, reflecting the studio’s mission to blend luxury fitness with a community-driven experience for all fitness levels. The new South Austin location also includes a private room for a more individualized Pilates session outside of the main studio.

“We are thrilled to welcome Alison as our first franchisee in Austin,” said Bertus Albertse, CEO and President of JETSET Pilates. “We’re confident the community will fall in love with JETSET’s modern approach to Pilates just as she did through her own journey, and we look forward to watching her build our footprint in the area.”

SOURCE JETSET Pilates 

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